People fail to fathom the basics of business which is knowledge. Serious research is pertinent get started in business. All great men in business made a lot of concession both time-wise and money-wise. The Bible said explicitly that my people perish forlack of knowledge.
Like the Nigerians that did not understand that the stock market has rules for those that truely want to maximise profit and minimise loss as much as possible.
Information is indispensible for thrive in business.